[HubbardBrook] Hubbard Brook social media and e-news

[Sarah Garlick]

Dear Colleagues,

As part of our mission to support Hubbard Brook science, the Hubbard Brook
Research Foundation has been working with several PIs and graduate students
to develop our collective capacity to communicate and engage with public
audiences. We are pleased to now bring on board Erika Zambello of the
science communication firm Terra Communications
<https://terracommunications.org/> to help us enhance our outreach online.

Erika and her team will be working with us on three platforms:
• Twitter: @HubbardBrookNH <https://twitter.com/HubbardBrookNH>
• Facebook: Hubbard Brook Research Foundation
<https://www.facebook.com/hubbardbrooknh/>
• A monthly email news digest

For Twitter and Facebook, our goals are to share links and news about
Hubbard Brook-related publications, events, and press, and to amplify posts
made by Hubbard Brook researchers. We recognize that social media is not
for everyone, but if you use either of these platforms, we invite you to
follow us and tag us in your posts or use the hashtag #HubbardBrook. If you
are new to these platforms or unfamiliar with social media, we are happy to
provide one-on-one assistance to get you started with your own accounts.
You may also find interest in this study
<http://jmq.sagepub.com/content/91/4/772>showing that scientists’
interactions with reporters and peers on Twitter can amplify the impact of
their research.

Our monthly email news digest is a pilot project informed by the Hubbard
Brook Roundtable stakeholder dialogues we’ve convened over the past two
years. From nearly all participants, we have heard the need for information
about Hubbard Brook research to become more easily accessible. One of the
mechanisms suggested by several stakeholders was to adapt the successful
Northern Forest Center news digest
<http://us7.campaign-archive2.com/?u=64035c43bbccda0b7e13e4fa6&id=07793bc269&e=53dc67b26b>
model for content related to Hubbard Brook.

We invite your participation in these endeavors and we will be seeking your
feedback as we go along. We will send out monthly reminders via the
listserv to ask all of you to please share with us links to any new papers,
press, or events. We will also be using a suite of Google alerts to capture
the rest.

Please know this is a work in progress and we will likely miss some papers
and links. Please be in touch with us directly if you have comments,
questions, or other ideas.

Thank you.
We look forward to seeing many of you soon during the Cooperators Meeting.

Best wishes,

Sarah Garlick
Director of Science Policy and Outreach
Hubbard Brook Research Foundation

Erika Zambello
Founder
Terra Communications

Lindsey Rustad
Research Ecologist and Team Leader
USDA Forest Service, Northern Research Station

Mary Martin
Hubbard Brook Information Manager
Earth Systems Research Center
University of New Hampshire




-- 
Sarah Garlick
Director of Science Policy and Outreach
Hubbard Brook Research Foundation
http://hubbardbrookfoundation.org/

603-986-0686 office/cell
sgarlick at hbresearchfoundation.org
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